From the blank page to the second edition.
Most briefs arrive in one of three shapes. Someone owns a property and needs it run properly, someone owns an audience and needs a property to put in front of it, or someone has a participation target and no format yet. We take all three, start to finish.
Own and grow our own IP
We created Primal Race and we run the Precision Series as a season. WODON3 we operate rather than own, and it has grown 25% a year since we took it on. When it is our name on the start line, the standard is ours to hold.
Bring international properties into the region and run them here
A format that sells out in Europe or Asia does not automatically sell out here. Sanction, venue, permit, medical cover, judging standard and the local coaching base are all ours to handle. We build the field before entries open, so edition one runs full.
Build new properties from a blank page
Format, name, course design, judging protocol, safety plan, community strategy, content, calendar position and commercial model. We build them to be owned, so the client keeps the asset.
Everything under one contract.
Whether we are building from scratch or taking over the delivery of an existing concept, the scope is the same:
One partner. One contract. Full accountability.
Where we work.
Why clients trust us.
From idea to live experience.
We define the objective, audience, format and commercial opportunity.
We shape the concept, the participant journey, the production plan and the delivery model.
We coordinate suppliers, staffing, venues, permissions, timelines and technical requirements.
We run the event end to end, with full control across logistics, operations, production and on-site execution.
We review performance, capture learnings and strengthen the next edition.
The same team runs every stage.